Made in America with David Muir is celebrating the holiday season with a special 2025 Christmas gift guide from small US businesses. For the 14th consecutive year, World News Tonight is spotlighting American-made products perfect for gift-giving. And this year brings an extra dose of star power with Oprah Winfrey sharing her favorite things from US-based companies.
🔥 Quick Facts
- For the 5th year running, Oprah Winfrey shares her favorite American-made gift ideas on World News Tonight
- David Muir has featured Made in America gifts for 14 consecutive years on ABC News
- Featured businesses include Rubirosa pasta products, Van Leeuwen Ice Cream, and Zeroll ice cream scoops
- The series showcases Christmas tree farms and other small US businesses creating holiday-ready products
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The beloved Made in America segment is back for its 14th year as part of the annual holiday shopping guide on World News Tonight with David Muir. This long-running series celebrates American entrepreneurship and small business innovation during the most festive time of year. Viewers have come to trust Muir’s recommendations for quality, locally-made products that make meaningful gifts.
The 2025 edition promises an even more expansive showcase of American-made products and small businesses across the country. From artisanal food producers to specialty retailers, the guide captures the diversity of entrepreneurial spirit across the United States during December.
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In collaboration with Oprah’s Favorite Things, David Muir is highlighting selections that reflect Oprah’s well-known commitment to celebrating quality American products. This marks the fifth consecutive year that Winfrey shares her personally curated list of American-made gift ideas on the ABC News program. The selection process reflects Oprah’s exacting standards and her passion for supporting US entrepreneurs.
From gourmet specialty items to innovative kitchen tools, Oprah’s picks this year blend luxury, functionality, and authentic American craftsmanship. Viewers get exclusive access to the media mogul’s gift selections, which have become increasingly influential in holiday shopping decisions across the nation.
Featured American Products and Businesses
| Featured Business | Product Category | Specialty |
| Rubirosa | Pasta & Gourmet | Pasta sampler kits and marinara sauce sets |
| Van Leeuwen Ice Cream | Artisanal Ice Cream | Small-batch ice cream using quality farmers |
| Zeroll | Kitchen Tools | Classic American-made ice cream scoops |
| American Christmas Tree Farms | Holiday Products | Christmas tree growing kits and selection |
Why American-Made Gifts Matter This Holiday Season
Choosing American-made products this gift-giving season supports local entrepreneurs and small business owners across the nation. David Muir’s Made in America series emphasizes quality, authenticity, and the stories behind each business featured. When shoppers select gifts from the guide, they’re investing in American innovation and craftsmanship that spans everything from gourmet food to kitchen essentials.
The series highlights how small US businesses are creating premium products that compete globally while serving local communities. Each feature tells a story of dedication to quality, sustainable sourcing, and American pride. For holiday shoppers seeking meaningful gifts with a conscience, these recommended products offer that rare combination of style, substance, and support for domestic enterprise.
What Makes This Year’s Guide Especially Powerful?
The 2025 version stands out because Oprah Winfrey’s influence in the gift-giving world remains unmatched across all demographics. Her annual favorite things list has become a cultural touchstone for holiday shopping, with many consumers specifically seeking items featured on her recommendation. By aligning Made in America with Oprah’s carefully selected choices, ABC News elevates the visibility of these small to medium-sized American businesses to a massive national audience.
David Muir’s personal connection to each feature adds authenticity that resonates with viewers. His willingness to visit Rubirosa in New York City’s Nolita neighborhood, taste test Van Leeuwen ice cream, and explore Christmas tree farms across the country demonstrates genuine enthusiasm rather than simple product placement. This authentic engagement drives viewer trust and increases the likelihood that recommendations translate into actual purchases supporting American businesses.
“For the 14th year running, ABC World News Tonight with David Muir is spotlighting American-made products perfect for holiday shoppers.”
— ABC News, World News Tonight
How to Find These Products and Support Small American Businesses?
Viewers interested in purchasing from the Made in America 2025 Christmas gift guide can access detailed information through ABC News platforms and World News Tonight with David Muir. The coverage includes shopping details, business websites, and direct information about each featured company. Many of these items are available nationwide through both e-commerce platforms and select retail locations that prioritize American-made goods.
Following the segments on World News Tonight gives shoppers confidence they’re selecting from businesses that have passed Muir’s personal evaluation standards and earned Oprah Winfrey’s prestigious endorsement. The combination of major media visibility and celebrity affirmation often leads to increased demand for these products, creating meaningful economic impact for participating businesses during the critical holiday sales season.
Sources
- ABC News – Made in America 2025 Christmas gifts coverage on World News Tonight
- ABC News – Made in America: Oprah Winfrey’s Favorite Things of 2025
- MSN Money – Made in America 2025 Christmas gifts featured segment

Jessica Morrison is a seasoned entertainment writer with over a decade of experience covering television, film, and pop culture. After earning a degree in journalism from New York University, she worked as a freelance writer for various entertainment magazines before joining red94.net. Her expertise lies in analyzing television series, from groundbreaking dramas to light-hearted comedies, and she often provides in-depth reviews and industry insights. Outside of writing, Jessica is an avid film buff and enjoys discovering new indie movies at local festivals.


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