Shock rippled through buyers as 2025 deals landed this week at Mipcom, and the entertainment map tilted. The announcement that Globo has closed a U.S. format pact with Anonymous Content matters now because it marks a major studio-to-producer bridge for exporting Brazilian drama. Variety reported the deal and showed Globo leaning into formats, co-productions and English-language projects alongside BBC and Fox. This is more than one sale – it signals a sales-first playbook that could remake which shows cross borders. Which shows will reach your streaming queue next year?<\/p>\n<\/p>\n
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- Globo<\/strong> agreed a U.S. format pact with Anonymous Content<\/strong> this week; impact: wider U.S. remakes.<\/li>\n
- \u201cPerfect Days\u201d became Globoplay\u2019s most-watched original since its premiere; impact: bigger export appeal.<\/li>\n
- \u201cLeyla\u201d sold to 20+<\/strong> countries; impact: Globo formats are scaling internationally fast.<\/li>\n<\/ul>\n<\/blockquote>\n
Why Globo\u2019s format sale shakes global streaming in 2025<\/h2>\n
Globo chose Mipcom to announce a concrete step: selling a Brazilian-format template to a major U.S. outfit. That timing matters because streamers and studios are hunting proven formats to cut development risk. Bold bets on formats can speed up U.S. commissioning cycles and push remake-friendly IP to the top of pitch slates. Watch buyers reweight budgets toward international format acquisitions this quarter. This could change what you see on U.S. platforms next year.<\/p>\n
Which industry voices are already reacting to the 2025 sale?<\/h2>\n
Industry executives sounded both surprise and approval at Globo\u2019s strategy. Globo executives framed the move as a centennial push into partnerships; one executive told Variety the showcase “marked our consolidation in the format sales business.” If you\u2019re a buyer, this looks like a green light to court Brazilian IP aggressively.<\/p>\n