“I’ve never heard of him.” The blunt line landed on television this week and injected shock into the Bad Bunny Super Bowl conversation. It came during a televised interview on Newsmax and immediately widened a partisan split over music, identity, and stadium security ahead of Feb. 8, 2026. The comment pairs cultural unfamiliarity with political consequence, forcing promoters and fans to reckon with a commercial moment now framed as a culture-war test. What will this mean for the halftime show and for viewers planning to tune in?
What this sudden quote means for Super Bowl debate in 2025
The president delivered the line on Oct. 6, 2025; immediate impact: national headlines.
The remark focused attention on the Feb. 8, 2026 halftime show decision.
Political figures and commentators amplified backlash and support across social platforms.
Why the line landed like a bombshell this week
The line replayed across TV and social feeds within hours, turning a promotional moment into a political flashpoint. Was the surprise genuine, or part of a wider media script? If you follow halftime politics, this is now a must-watch flashpoint. Short and dismissive, the quote reframed the selection as evidence of cultural disconnect for some viewers. How will fans defend the pick – or turn away from it?
“I’ve never heard of him. I don’t know who he is.” That was Donald Trump’s reaction when asked about Bad Bunny headlining the upcoming Super Bowl halftime show during an interview with Newsmax’s Greg Kelly.
Kelly referred to the performer as “Bad Bunny Rabbit” and noted that the… pic.twitter.com/7iSREHLnsa
— Pro Wrestling & MMA News (@PWMMANews) October 7, 2025
How will this remark widen partisan divides around the Super Bowl in 2026?
Reactions split fast: critics used the line as proof of cultural ignorance, while allies framed it as predictable pushback. The pick itself was programmed by Roc Nation and announced Sept. 28; opponents seized the quote to fuel boycott calls, and supporters rallied behind the performer’s streaming credentials. Expect heated social threads. Will calls to boycott stick, or fade before game day?
Newsmax Greg Kelly: “The NFL just chose the Bad Bunny Rabbit or whatever his name is, this guy who hates ICE, he doesn't like you. He accuses everything he doesn’t like of racism. Do you think maybe we should just entertain maybe blowing off the NFL, like a boycott or something… pic.twitter.com/bBl5q4bn00
— RedWave Press (@RedWave_Press) October 7, 2025
The numbers that reveal why the pick mattered to millions
| KPI | Value + Unit | Change/Impact |
|---|---|---|
| Spotify streams | 107 billion | Massive global listening reach |
| Instagram followers | 49.5 million | High social influence and reach |
| Super Bowl date | Feb. 8, 2026 | Single U.S. performance opportunity |
Who Said The Line – And Why Their Voice Changes The Stakes
“I’ve never heard of him,” said Donald J. Trump, President of the United States, during an Oct. 6, 2025 interview on Newsmax’s “Greg Kelly Reports.” The speaker’s status magnified the comment instantly, turning an ordinary media aside into a political rallying cry that will be replayed ahead of the event. His words matter because they reframe a stadium entertainment decision as a national-cultural fault line. Who wins the narrative matters for ratings, sponsors, and the performer’s U.S. reception.
What lasts beyond the quote – who benefits or loses by Feb. 8, 2026?
The remark ensures the Super Bowl halftime show will be covered as politics, not just pop culture. That raises sponsor risk and fuels rival campaigns. Will that pressure change production plans or audience behavior on Feb. 8, 2026? Who will decide whether controversy drives streams or boycotts?
Sources
- https://ew.com/donald-trump-blasts-nfl-over-bad-bunny-2026-super-bowl-halftime-show-11825649
- https://www.hollywoodreporter.com/music/music-news/trump-bad-bunny-super-bowl-halftime-ridiculous-never-heard-1236395242/
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Jessica Morrison is a seasoned entertainment writer with over a decade of experience covering television, film, and pop culture. After earning a degree in journalism from New York University, she worked as a freelance writer for various entertainment magazines before joining red94.net. Her expertise lies in analyzing television series, from groundbreaking dramas to light-hearted comedies, and she often provides in-depth reviews and industry insights. Outside of writing, Jessica is an avid film buff and enjoys discovering new indie movies at local festivals.