Dictionary.com just crowned “67” as its 2025 Word of the Year. The Gen Alpha slang phrase has taken classrooms and social media by storm. Pronounced “six-seven” (never “sixty-seven”), this viral term confuses parents but delights kids. Searches for 67 spiked more than 600% since June.
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🔥 Quick Facts:
- Dictionary.com announced the winner on October 29, 2025.
- The term originated from Skrilla’s song “Doot Doot” and LaMelo Ball references.
- Gen Alpha uses 67 as a response to almost any question.
- It means “so-so” or “maybe this maybe that”—mostly nonsensical.
- Teachers report hearing it constantly during math lessons.
What This Viral Slang Means
67 is deliberately meaningless, which is precisely why it works. Gen Alpha kids pair it with a signature hand gesture. Both palms face up and alternate moving up and down. The term means “so-so” or “maybe this, maybe that.” But honestly? Nobody really knows.
Kids use 67 as response to literally any question you ask. Teacher: “How was your day?” Student: “67!” Math problem: “What’s 120 minus 53?” Answer: “67!” It represents perfect brainrot slang—the endpoint of endless online scrolling.
“A perfectly timed 67 signals that you’re part of an in-group.”
How 67 Took Over Schools and Social Media
The viral journey started with a drill song. Skrilla released “Doot Doot (6 7)” and it blew up on TikTok. But the real catalyst? NBA player LaMelo Ball stands exactly 6’7″ tall. Videos paired his height with the song.
Then came the “67 Kid.” Maverick Trevillian shouted “67!” at a youth basketball game. The clip went viral. Teachers started reporting widespread classroom disruptions. NFL players used the hand gesture during touchdown celebrations. Even Shaq O’Neal appeared in a 67 video admitting he had no idea what it meant.
| Search Trend Data | Key Information |
| Search Volume Rise | More than 600% increase since June 2025 |
| Age Group | Primarily Gen Alpha and younger teens |
| Primary Platforms | TikTok, Instagram, YouTube classrooms |
| Original Song Origin | “Doot Doot” by Skrilla in 2024 |
Sports helped 67 explode. NBA and WNBA coverage referenced it. Viral In-N-Out videos showed employees cheering “six-seven!” The meme evolved rapidly with spinoffs. “Six-sendy” combines 67 with “get sendy” (go all out). Even 41 became linked slang alongside it.
Why Adults Are Completely Confused
Parents and teachers worldwide report feeling baffled. The term has no fixed definition. Gen Alpha kids intentionally make it nonsensical. They’re essentially trolling adults by using meaningless language. It represents pure brainrot culture—the logical endpoint of perpetual online existence.
Dictionary.com acknowledges this perfect absurdity. The 2025 Word of the Year doesn’t mean anything concrete. It reveals how younger generations create connection through shared confusion. Using 67 signals you belong to an in-group that gets the joke even if there is no joke.
Some teachers have banned it. One math teacher, Miss Gemnini, warned students saying “67” costs 67 digital points. But that only made it more appealing to Gen Alpha. Bans guarantee further spread among kids.
What Comes Next for This Slang
- New spinoffs like “six-sendy” and “41” will likely emerge.
- 67 may appear in official dictionaries beyond Dictionary.com.
- Gen Alpha will probably stop using it once adults understand it.
- Corporate brands will attempt to capitalize on the trend.
- Other numbers could become viral slang in coming months.
Is 67 Really a “Word”?
Language experts debate whether slang counts as legitimate words. Can pure nonsense deserve top dictionary honors? Dictionary.com says yes. Slang shows how language evolves rapidly among younger generations.
Gen Alpha created something powerful through meaninglessness. 67 proves that connection matters more than clarity. A perfectly timed hand gesture beats any definition. What’s your take on this viral phenomenon? Are you on team “67” or completely baffled?
Sources
- Dictionary.com – Official Word of the Year announcement and analysis
- CBS News – Coverage of 67 as 2025 Word of the Year
- Forbes – In-depth explanation of the viral slang phrase
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Daniel Harris is a specialist journalist focused on the crossroads of breaking news, extraordinary history, and enduring legends. With a background in historical research and storytelling, he blends timely reporting with timeless narratives, making complex events and ancient myths resonate with today’s readers. Daniel’s work often uncovers surprising links between present-day headlines and legendary tales, offering unique perspectives that captivate diverse audiences. Beyond reporting, he is passionate about preserving oral traditions and exploring how extraordinary stories continue to shape culture and identity.